Well, it should have been expected...

It would appear that, if this is successful, humanity's first steps towards colonizing a new planet will be funded and planned using the magic of reality television:

http://en.wikipedia.org/wiki/Mars_One

I really don't know what to think about this, but it is rather cool that it's open to anyone. So, if you want a shot at a one-way trip to Mars (and are willing to risk 33$ on the mission folding) apply now!